Digiday+ – Mindfulness & Wellness Magazine

Third-party cookie deprecation brings with it an emotional roller coaster for marketers — from confusion about what will come next...

Media Buying Briefing: From Cannes Lions, wrestling with measurement, fraud and the ‘multiverse’

The 2022 Cannes Lions Festival of Creativity may look like a boozy celebration of the best creative work done in...

In this week’s Media Briefing, media editor Kayleigh Barber reports on how publishers are adapting their blockchain-related efforts amid crypto’s...

This week’s Future of TV Briefing features an interview with Vox Media Studios’ chief creative officer Chad Mumm who talks...

You know times have changed when media agencies do a little soul-searching as a result of digging into what they...

The so-called “war for talent” may be cooling off between agencies and brands. That’s not to say it’s easy to...

The $20-billion (give or take a few billion dollars) TV upfront marketplace quietly registered a significant portion of business in...

Identity technologies are the backbone of programmatic advertising, which has been dependent on tracking user data and third-party cookies for...

Some marketers are retooling the way they think about ads on Meta-owned Facebook and Instagram, aiming for brand awareness rather...

Agencies and brands are obviously concerned about the death of the third-party cookie and the impact on their marketing businesses,...